Managed the development of successful marketing campaigns, including strategy, concepts, design, setup, testing, approvals, deployment, tracking, and reporting.
Crafted innovative design solutions to support marketing and branding efforts, including websites, online and print advertisements, print collateral, exhibit displays, photography, multimedia productions, and national presentations.
Spearheaded initiative to rebrand company and structure new brand standards in an effort to create a consistent look and feel across the company while developing a central repository for brand rationale, guidelines, and resources.
Cultivated superior working relationships and clear, concise communications with clients, colleagues, and vendors to ensure accurate and timely delivery of materials. Managed and improved processes to move projects forward in a timely and efficient manner within a creative, team-focused working environment.